The A&B Train of Social Media


Office Space Atlanta

By Wes Vaughan

Please forgive me for my grade school humor, but it seems to me that Social Media is an A&B Train and you can either “C” your way on or “C” your way off.

Yes, it appears that Social Media is here to stay…for now at least. There are many proponents that swear it’s the future of business. There are many detractors that still don’t believe in it (“What’s my ROI?”). Either side of the fence you stand on, you cannot argue that Social Media is everywhereright now.

Our Cresa Atlanta office had our “Social Media Kickoff” and first ever training session recently. Out of 24 Advisors, I would venture a guess that 12 of us showed up (I’m sure it was just Spring Break). The attendees ranged from a handful of us who have embraced the world of Social Media – we use LinkedIn for business…

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